There are many directions and styles to choose from when creating a website. The website for your tracking services can be minimalistic, modern, classy, sleek or vibrant based on what you want. To get the best out of the design features, there are rules that are always applicable in getting what you want in an easy way. This is because all great websites have the common qualities of functionality, user experience consideration and ease of comprehension. The following are some of the tips that will assist you in making your site compelling and effective.
To begin with, you should ensure that your homepage is minimalistic and uncomplicated. The visitor should see your core message about your trucking services instantly. People do not commonly go through all the text you have written on your website even for the homepage. Instead, most of them will quickly scan for some key words, images and sentences. It is therefore important to keep your site less complicated by using fewer words since it is better to appeal to emotions rather than the count of words. Write short phrases to communicate about your services in the home page.
Next, you should have a visual hierarchy in mind when designing. This principle is important across all websites because it helps in putting the content in an effective and clear manner. The most significant thing about your business should be at the top of the page. For example, you should put your title on your trucking services at the top before explaining your history. Other aspects of this hierarchy include the weight and size of your fonts, and placement of elements. These should aspects should be implemented by prioritizing the most important information. Learn more about how to build a website here!
Lastly, your website should be easy to read. One minute after opening the website, the visitor should be able to recognize the purpose of your site since they can easily read the content. The phrases, words and sentences should be clearly written in a readable and standard font type. When the visitors can read well, they can scan or skim through the text and grasp your message without much effort. To enhance the readability, you need to consider important aspects like contrast, type of font, letter size, number of fonts used on a page, and consistency of the text with the theme. Application of all these elements will give you an appealing site that will attract more visitors and hence making your freight broker website resourceful. Go here to know the best websites for trucking companies.
To know more about web design in general, check out http://en.wikipedia.org/wiki/Web_design.